An Evening of Vegies
9 Jun
One of my recent projects was to organise the launch of the cookbook, Eat Healthy, Daily. Li Kim (my boss) wanted it to be more than just a launch, she wanted it to be a platform to promote vegetarianism and turn the whole world green. Well, I wasn't really very keen with the idea as I had no bloody experience and my only assistant was pulled out.
After a few rounds of talking and planning, it finally came down to executing the plans. I was a bunch of nerves as I got people and venue ready. I contacted Mr Wong Yu Jin, the nutritionist and after a just a feel meets, he was ready to present his vegie talk. I rounded our in-house celebrity designer friend, Eric Choong to host and to tap into his extensive network of friends.
More importantly, I had to get the press kit, press release and press what not, done. I was basically all over the place and the week of the launch was also the week of the Wesak fair at Sunway Pyramid. That was another set of preparations. I just wanted to kill myself. I had to set up, man the booth and then dismantle everything at the end of it. Thank Buddha, I had some help from the other KMP people. Then, just before the launch, a very cute video called 'Veg in the City' was completed just in time for the launch.
Well on the day itself, it was nerve-wrecking as nobody was on time and there was a massive jam around the venue, Kechara Oasis Jaya One. My heart sank but we anticipated it but fortunately, a few press folks were there. Anyway, the venue did fill out and it was soon over. I returned to KMP right after and slept the evening through…
Dharma Princess Jamie 'Paris' Khoo and Designer Prince, Eric Choong played the emcee of the evening.
Li Kim giving a delightful speech…
Mr Wong Yu Jin presenting his green points.
The press loved 'Veg in the City'…
Check out the crowd! Phew! I was relieved that people did eventually turn up.
Here, you can actually watched the whole launch for yourself :-
No comments yet